On this page we describe the seasonality of Altia's business.
Altia’s net sales and profitability during the year are heavily affected by seasonal effects.
Substantial seasonal fluctuations in the consumption of alcoholic beverages affect Altia’s net sales and cash flow. Seasonal effects are typically holiday and seasonal consumer shopping patterns, especially at the end of the year during Christmas and New Year, but also during other key festivities such as Easter, 1st of May and Midsummer.
Altia typically generates large amounts of its revenue and cash flow during the fourth quarter of the year, and significantly lower amounts during the first quarter. In addition, excise taxes related to the high season at the end of the year are paid in January, resulting in large cash outflows at the beginning of the year.