Strategy

We build our long-term success on our two core strenghts: we are the Nordic distillery that masters the sustainable production of high-quality grain-based spirits, and we provide the best route-to-market through distribution and channel execution for our brands and our partners.

We build our long-term success on our two core strenghts: we are the Nordic distillery that masters the sustainable production of high-quality grain-based spirits, and we provide the best route-to-market through distribution and channel execution for our brands and our partners.

We want to support a development of a modern, responsible Nordic drinking culture and develop better drinking experiences. We are proud to work with products that are the best choice for the environment and for the climate, promoted and consumed responsibly.