Career story

Work at Altia offers a real insight into the Nordic alcoholic beverages sector

Milla Sorsakivi
Consumer Insight Manager

I work as a Consumer Insight Manager, which means that I am responsible for all consumer insight related projects and activities across the entire company.

What I do involves trend monitoring and consumer data gathering and utilisation, and I am responsible for developing new working practices and toolkits. We are committed to constantly seeking out ways to improve our working practices so that we can develop a better understanding of our consumers and their preferences.

What I find really inspiring is that, at Altia, I get to work with really amazing brands every day.  It is brilliant to be able to see an entire product life-cycle from the initial concept to the finished product and all the way through to sales and marketing. Altia is a great place to work as it offers a real insight into the Nordic alcoholic beverages sector.